Comms Day Interview: Search to usher in the mobile marketing revolution?
Before SMX Sydney, I had the opportunity to talk to Laraine Davis from CommsDay, which is an Australian publication that focuses on the telecom industry. Petroc Wilton did a great write up on the...
View ArticleWebPro News Interview: Attribution & Mobile Marketing
I got to catch up with Mike McDonald at WebPro News while I was at SES New York. We had a great little chat about two sessions that I spoke on. Here is the video: More WebProNews Videos Continue reading →
View ArticleRIM Unseats Apple in The NPD Group’s Latest Smartphone Ranking
Buy-one-get-one promotions helps RIM increase U.S. consumer market share in first quarter of 2009 PORT WASHINGTON, NEW YORK, May 4, 2009 – According to The NPD Group, a leader in wireless industry...
View ArticleSEOmoz White Board Friday- SMX Advanced
So I was lucky enough to get in a quick interview with Rand Fishkin at SMX Advanced this week. In this video we just talk about some of the great sessions at the conference, and then talk a bit about...
View ArticleMobile SEO: Considering your Mobile Web Strategy
Mobile SEO: Considering your Mobile Web Strategy Mobile web access is growing by leaps and bounds each year. If you are not paying attention to your mobile web traffic, you probably should be. Mobile...
View ArticleFile Naming for Your Mobile Website
Mobile SEO: File Naming for Your Mobile Website Once you have set up user-agent detection and redirection, you can think about the file naming and architecture of your site. Just as in traditional SEO,...
View ArticlePromoting Mobile Apps from Your Website
Mobile SEO: Promoting Mobile Apps from Your Website Apps are definitely an important aspect of mobile marketing, but they are frequently not marketed effectively enough to hit critical mass or achieve...
View ArticlePromoting App Reviews with Tweets
How to Drive App Reviews, that will Drive AppStore Rankings So, we can’t know for sure, but it is a pretty good bet that rankings and reviews play heavily into ALL of the AppStores ranking algorithms....
View ArticleMobile Couponing, SMS & QR Codes: What You Need to Know
Mobile Moxie on the Road, Part 6 Presented in Sydney, Australia; April 2011 So, you’re getting more widely versed in Mobile Marketing. Maybe you have optimized your site, your email campaigns, or even...
View ArticleIt All Adds Up: What Every Mobile Marketer Can Learn From Financial Institutions
By Steffan Berelowitz, Founder and CEO of Bluetrain Mobile It’s clear that consumers are relying on their mobile devices to access online content now more than ever, and in 2012, global mobile traffic...
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