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Comms Day Interview: Search to usher in the mobile marketing revolution?

Before SMX Sydney, I had the opportunity to talk to Laraine Davis from CommsDay, which is an Australian publication that focuses on the telecom industry. Petroc Wilton did a great write up on the...

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WebPro News Interview: Attribution & Mobile Marketing

I got to catch up with Mike McDonald at WebPro News while I was at SES New York. We had a great little chat about two sessions that I spoke on. Here is the video: More WebProNews Videos Continue reading →

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RIM Unseats Apple in The NPD Group’s Latest Smartphone Ranking

Buy-one-get-one promotions helps RIM increase U.S. consumer market share in first quarter of 2009 PORT WASHINGTON, NEW YORK, May 4, 2009 – According to The NPD Group, a leader in wireless industry...

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SEOmoz White Board Friday- SMX Advanced

So I was lucky enough to get in a quick interview with Rand Fishkin at SMX Advanced this week. In this video we just talk about some of the great sessions at the conference, and then talk a bit about...

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Mobile SEO: Considering your Mobile Web Strategy

Mobile SEO: Considering your Mobile Web Strategy Mobile web access is growing by leaps and bounds each year. If you are not paying attention to your mobile web traffic, you probably should be. Mobile...

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File Naming for Your Mobile Website

Mobile SEO: File Naming for Your Mobile Website Once you have set up user-agent detection and redirection, you can think about the file naming and architecture of your site. Just as in traditional SEO,...

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Promoting Mobile Apps from Your Website

Mobile SEO: Promoting Mobile Apps from Your Website Apps are definitely an important aspect of mobile marketing, but they are frequently not marketed effectively enough to hit critical mass or achieve...

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Promoting App Reviews with Tweets

How to Drive App Reviews, that will Drive AppStore Rankings So, we can’t know for sure, but it is a pretty good bet that rankings and reviews play heavily into ALL of the AppStores ranking algorithms....

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Mobile Couponing, SMS & QR Codes: What You Need to Know

Mobile Moxie on the Road, Part 6 Presented in Sydney, Australia; April 2011 So, you’re getting more widely versed in Mobile Marketing.  Maybe you have optimized your site, your email campaigns, or even...

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It All Adds Up: What Every Mobile Marketer Can Learn From Financial Institutions

By Steffan Berelowitz, Founder and CEO of Bluetrain Mobile It’s clear that consumers are relying on their mobile devices to access online content now more than ever, and in 2012, global mobile traffic...

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